Stop Using CPC, CPM, and CTR ($3M AI Facebook Ads Study)

Try all our $3000/day AI systems: https://scale.theprompted.co

The $1,000/Month Plan (Print On Demand, Step by Step): https://youtu.be/jPkpjrdVDxY

How To Run Facebook Ads Without Losing Money (10 Rules): https://youtu.be/tddArzW5v3E

Claude Analyzed $4.4M of Meta Spend. Here’s How To Test And Scale Ads: https://youtu.be/6GhIHobBN5I

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We ran a correlation analysis across $3 million in ad spend, 240 million impressions, and almost 100,000 purchases to find out which metrics actually predict profitability.

In this video I walk through every metric Meta gives you, ranked by how well it predicts ROAS. The bottom of the list is everything most people check daily. The top is what they’re not looking at.

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TIMESTAMPS
00:00 – What $3M in ad spend revealed about the metrics you’re using
00:20 – Why every ad decision built on CPC is basically a guess
00:50 – How we used AI to run this study without being statisticians
01:25 – How much data went into this (240M impressions, 100K purchases)
02:05 – What correlation actually means (without the textbook)
03:30 – The five metrics that turned out to be noise
05:45 – Why cost per purchase is the strongest predictor by far
06:15 – What to look at when you don’t have enough purchase data yet
06:50 – The $27 vs $75 gap between ads that hit and ads that missed
07:40 – Why CPC flips direction between accounts (and what noise looks like)
08:30 – The pyramid: which metrics to check first when you open ads manager
10:30 – What I’m doing with this data going forward
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#claudecode #metaads #facebookads #ecommerce #ai #dtc #shopify #paidads #cpc #roas