Email Marketing
I Let Claude Run My Email Marketing
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I gave Claude write access to my live Omnisend account through the new Omnisend MCP connector and let it run my email marketing. Five tests: write a campaign in my voice, build a segment from a plain English prompt, send an email to over 500 real subscribers that I never proofread, analyze my campaign performance, and build a full automation workflow. One of those was genuinely terrifying. Here is what it got right, where I would not trust it, and whether an AI can actually take email marketing off your plate.
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0:00 – I gave AI my real email list
0:30 – Why email still matters
1:04 – What Omnisend MCP actually is
3:43 – Test 1: writing a campaign in my voice
4:24 – Test 2: building a segment in plain English
4:55 – Test 3: sending it without reading it first
5:58 – Test 4: analyzing my campaign performance
6:36 – Test 5: building an automation workflow
7:13 – Conclusion
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